26 West Broadway

A director at HFF requested that I help design pitch materials for the luxury apartment tower at 26 West Broadway, which a long-time client of his was involved with. I worked with the director and an analyst, who provided the research, to develop the identity and strategy of the pitch book, based on the existing logo for the building. I then used key highlights from the book to design eblasts which could be used in follow-up marketing, with a focus on mobile layouts in anticipation of a younger target demographic.

Print Design | Data Visualization | Email Design